Subject: RE: Atlanta Moto Show.....Guzzi doing it's thing!
Author: Tim Crump
Date: Jan 19, 2004, 2:29 PM
Post ID: 1715796138
Bakerp-@cs.com wrote:
I hesitate to be the voice of dissention but you guys are being a little naive here. |
As an owner of both old and "new enough to buy parts", I totally
disagree. If I were an owner or sales person, I would love to have the
owners of older models hang around because nothing demonstrates the
longevity and reliability of a marque than that. No brand has the ratio
of old-to-new that Guzzi has.....if you don't believe it, go to any
rally.
It also benefits the dealer to have "shills" in the showroom to help
represent owners. My dealer, Exotic Motorsports, in Las Vegas, welcomes
the input when talking to potential Guzzi buyers, and more than once has
included one of us in the sales conversation to encourage new owners.
Plus we represent the local group, and that often makes the potential
buyer feel more "at home".
As for he "retro" movement, you are totally correct. I agree that Guzzi
should be looking to that market. Mark Etheridge built the "EV-Eldo" and
a lot of people wanted one. He brought two "retro" look bikes to the
dealers gathering here in Las Vegas last year, and the Aprilia execs
were all over them.
Tim Crump
AMA#664988
MGNOC #262
FSSNOC #3057
AMF#100239
98 Moto Guzzi V10 (1000) Centauro
69 Moto Guzzi 750 Ambassador
"I'll believe in skepticism when I see it"